Sprint Certifies Apple Xserve G5, QuickTime to Help Content Providers
Deliver Next Generation Mobile Video Services
CUPERTINO, California and OVERLAND PARK, Kansas—August 26,
2004—Sprint and Apple® today announced that Apple’s Xserve® G5 and
QuickTime® software have been certified as mobile multimedia delivery
platforms for Sprint’s new PCS Vision Multimedia Services. The
technology enables professional content service providers to deliver
streaming audio and video clips to Sprint customers. The streams are
available to customers using recently announced Sprint Vision
Multimedia Services.
“Sprint is the market leader in mobile video services in the US,”
said Jeff Hallock, Sprint’s vice president of Product Marketing and
Strategy. “We are excited to certify Apple’s world-class mobile
multimedia platform and make it available to our professional content
providers.”
“We are thrilled to work closely with Sprint on next generation
mobile media services,” said Philip Schiller, Apple’s senior vice
president of Worldwide Product Marketing. “The combination of Xserve
G5 and QuickTime’s standards-based multimedia architecture gives
Sprint’s content partners powerful tools to create and deliver
professional content.”
Sprint’s PCS Vision Multimedia Service offers streaming video and
audio content anywhere on the enhanced Sprint Nationwide PCS Network
from familiar sources such as CNN, NBC Universal, FOX Sports, The
Weather Channel, E! Entertainment, mFlix, Twentieth Century Fox,
AccuWeather and 1KTV. In addition, Sprint’s PCS Video Messaging
Service enables customers to easily capture, view and store 15-second
video clips by using QuickTime as the exclusive desktop player.
With over 250 million downloads in less than two years, QuickTime is
Apple’s industry-leading, standards-based software for developing,
producing and delivering high-quality audio and video over IP,
wireless and broadband networks. QuickTime was chosen by the
International Organization for Standardization (ISO) as the basis for
the MPEG-4 file format and is at the core of the 3GPP and 3GPP2
standards. Because of QuickTime’s strong support for standards,
mobile operators using Apple’s hardware- and software-based mobile
streaming solution can deliver streaming media to the broadest range
of mobile handsets without incurring the cost and complexity that
results when multiple proprietary technologies are deployed.
Sprint is a global integrated communications provider serving more
than 26 million customers in over 100 countries. With more than
61,000 employees worldwide and over $26 billion in annual revenues in
2003, Sprint is widely recognized for developing, engineering and
deploying state-of-the-art network technologies, including the United
States’ first nationwide all-digital, fiber-optic network and an
award-winning Tier 1 Internet backbone. Sprint provides local
communications services in 39 states and the District of Columbia and
operates the largest 100-percent digital, nationwide PCS wireless
network in the United States. For more information, visit
www.sprint.com.
Apple ignited the personal computer revolution in the 1970s with the
Apple II and reinvented the personal computer in the 1980s with the
Macintosh. Apple is widely recognized for its innovative and
award-winning Mac desktop and notebook computers, OS X operating
system, and iLife digital lifestyle and professional applications.
Apple is also leading the digital music revolution with its
market-leading iPod line of portable music players and iTunes online
music store.
Deliver Next Generation Mobile Video Services
CUPERTINO, California and OVERLAND PARK, Kansas—August 26,
2004—Sprint and Apple® today announced that Apple’s Xserve® G5 and
QuickTime® software have been certified as mobile multimedia delivery
platforms for Sprint’s new PCS Vision Multimedia Services. The
technology enables professional content service providers to deliver
streaming audio and video clips to Sprint customers. The streams are
available to customers using recently announced Sprint Vision
Multimedia Services.
“Sprint is the market leader in mobile video services in the US,”
said Jeff Hallock, Sprint’s vice president of Product Marketing and
Strategy. “We are excited to certify Apple’s world-class mobile
multimedia platform and make it available to our professional content
providers.”
“We are thrilled to work closely with Sprint on next generation
mobile media services,” said Philip Schiller, Apple’s senior vice
president of Worldwide Product Marketing. “The combination of Xserve
G5 and QuickTime’s standards-based multimedia architecture gives
Sprint’s content partners powerful tools to create and deliver
professional content.”
Sprint’s PCS Vision Multimedia Service offers streaming video and
audio content anywhere on the enhanced Sprint Nationwide PCS Network
from familiar sources such as CNN, NBC Universal, FOX Sports, The
Weather Channel, E! Entertainment, mFlix, Twentieth Century Fox,
AccuWeather and 1KTV. In addition, Sprint’s PCS Video Messaging
Service enables customers to easily capture, view and store 15-second
video clips by using QuickTime as the exclusive desktop player.
With over 250 million downloads in less than two years, QuickTime is
Apple’s industry-leading, standards-based software for developing,
producing and delivering high-quality audio and video over IP,
wireless and broadband networks. QuickTime was chosen by the
International Organization for Standardization (ISO) as the basis for
the MPEG-4 file format and is at the core of the 3GPP and 3GPP2
standards. Because of QuickTime’s strong support for standards,
mobile operators using Apple’s hardware- and software-based mobile
streaming solution can deliver streaming media to the broadest range
of mobile handsets without incurring the cost and complexity that
results when multiple proprietary technologies are deployed.
Sprint is a global integrated communications provider serving more
than 26 million customers in over 100 countries. With more than
61,000 employees worldwide and over $26 billion in annual revenues in
2003, Sprint is widely recognized for developing, engineering and
deploying state-of-the-art network technologies, including the United
States’ first nationwide all-digital, fiber-optic network and an
award-winning Tier 1 Internet backbone. Sprint provides local
communications services in 39 states and the District of Columbia and
operates the largest 100-percent digital, nationwide PCS wireless
network in the United States. For more information, visit
www.sprint.com.
Apple ignited the personal computer revolution in the 1970s with the
Apple II and reinvented the personal computer in the 1980s with the
Macintosh. Apple is widely recognized for its innovative and
award-winning Mac desktop and notebook computers, OS X operating
system, and iLife digital lifestyle and professional applications.
Apple is also leading the digital music revolution with its
market-leading iPod line of portable music players and iTunes online
music store.