Nothing plans smart glasses with its own look
The smartphone manufacturer Nothing is reportedly looking to expand into new device categories and launch smart glasses next year.
From smartphones to headphones to smart glasses: Nothing is reportedly working on AI glasses.
(Image: Nothing)
London-based start-up Nothing produces design-driven smartphones, earbuds, and over-ear headphones, and the first smart glasses could follow next year. According to Bloomberg, an AI-powered wearable of this kind is planned for the first half of 2027. The glasses are said to be equipped with cameras, microphones, and speakers, and will rely on smartphones and the cloud for AI functions. The device is intended to automate tasks and offer a more personalized user experience.
Nothing stands out with its transparent casings and LED elements on its smartphones and earbuds. The start-up wants to transfer the same distinctive design language to its smart glasses, reports Bloomberg, citing several people familiar with the matter.
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Founder and CEO Carl Pei was initially skeptical about the development of smart glasses, but recently told employees that he is now pursuing a "multi-device strategy." In addition to smart glasses, new earbuds with AI functions are also planned, which are expected to be released later this year.
Nothing bets on artificial intelligence
The last two smartphone products were the entry-level model Phone (4a) and the mid-range device Phone (4a) Pro, both of which went on sale this month. The current top model Phone (3) will not be replaced by a new model this year, explained Pei at the beginning of the year.
Nothing positions AI as the core of its future platform strategy. With the Vibe Coding tool Playground, currently in beta testing, users of the Phone (3) can already create, share, and download their own widgets and apps using natural language create. The tool is considered the first cornerstone for the planned AI-native Essential OS. Nothing raised 200 million US dollars last year for its development.
Against this background, AI-driven smart glasses are a logical product extension: they see and hear the same as their wearers and can thus support them contextually in everyday life. Mark Zuckerberg therefore sees the category as the ultimate hardware vehicle for AI. One advantage for Nothing would be that the company already has its own smartphone in its portfolio, which could be integrated with the AI glasses. However, by 2027, other competitors who have the same advantage are likely to position themselves. Google is expected to launch AI glasses based on Android XR this year this year, and Apple reportedly next year.
(wpl)
