Vision Pro: German launch is probably imminent

Apple apparently wants to launch the VR headset in other markets after WWDC. The price could be above the 4000 euro mark.

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Person trägt eine Vision Pro

(Image: Sebastian Trepesch)

2 min. read

Apple is apparently preparing its stores in Europe for the launch of the Vision Pro: store employees in France, the UK and elsewhere have already been instructed to make space in storage rooms. According to a report, large pallets have already arrived in some stores, which cannot be opened for now. These are said to be sofas that will be used for the Vision Pro demonstrations. According to previous reports, Apple has already trained the first employees.

Apple is currently expected to launch the headset in several countries in Europe at the same time, including Germany as well as France and the UK. It is also likely to be launched in Canada and Asia, including Japan as well as China. So far, the virtual keyboard in visionOS has only been designed for English input, but it has reportedly been adapted for German, French and other languages. The App Store on the Vision Pro is also coming to other countries, as it can currently only be used with a US account.

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According to information from Macrumors, the Vision Pro launch in the UK is planned for July. There are also reports from France that the stores are already preparing for major staff meetings and the exchange of promotional material at the end of June, with the sales launch possibly taking place at the end of the month. Apple is therefore likely to use the WWDC developer conference to announce not only visionOS 2, but also the international sales launch of the headset at a keynote on June 10.

The Vision Pro has been available in the USA since the beginning of February. Apple has not yet announced any sales figures. Recently, there has been increasing criticism that there are still relatively few apps and content available – even Apple's own immersive videos are only trickling in very slowly. The manufacturer has not yet announced the European price for the Vision Pro; in the USA, the headset is available from 3500 US dollars (plus tax). If Apple converts the price similarly to its other devices, the Vision Pro will cost over 4000 euros in Germany.

(lbe)

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This article was originally published in German. It was translated with technical assistance and editorially reviewed before publication.