Streaming: Max from Warner Bros. Discovery comes to Germany in 2026
Until now, HBO content has been available on Sky in Germany, but that is about to change. From 2026, they will end up on a new streaming service in this country.
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The streaming service Max from media group Warner Bros. Discovery is coming to Germany in 2026. This was announced by the head responsible for Western Europe at the Medientage Munich, as reported by the industry portal DWDL, among others. According to the report, more than 12,500 films will attract users, including those from the Harry Potter, Batman and Lord of the Rings universes. The launch in Germany will coincide with the expiry of the contracts with Sky, where HBO content has been the main draw so far.
Sky loses attractive content
Max emerged a year ago from the two streaming services HBO Max and Discovery+, while WarnerMedia and Discovery merged a year and a half earlier. Discovery+ was available in Germany, but hardly played a role due to its weak content. The more exciting of the two previously separate services is HBO Max, which is not available in Germany due to the contract with Sky. The combined service was not allowed to be offered directly in this country – for a long time it was unclear what would happen next. The introduction of Max is likely to be a challenge for Sky in particular.
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With Max, Warner Bros. Discovery has launched an attack on Disney+ and Netflix and announced a whole range of content based on well-known brands. This includes another series in the "Game of Thrones" universe and a series adaptation of "Harry Potter". In addition, several films in the "Lord of the Rings" universe are in the works and the anime "War of the Rohirrim" will be released first in cinemas in December. By spring, Max had reached almost 100 million subscribers and subscribers worldwide.
(mho)
