Trucks: Daimler Truck and Toyota merge Mitsubishi Fuso and Hino brands
Daimler Truck and Toyota want to integrate their truck brands Mitsubishi Fuso and Hino to strengthen their efficiency, including decarbonization and autonomy.
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(Image: Daimler Truck)
Daimler Truck and Toyota want to integrate their truck brands Mitsubishi Fuso and Hino on an equal footing. A merger of the two brands is intended to strengthen their economic efficiency. According to a company statement, the merger agreed today (Tuesday) is intended to improve economic efficiency through cooperation in the areas of development, procurement and production. The aim is to create a company with more than 40,000 employees whose size, resources and expertise will enable it to "shape the future of the commercial vehicle landscape in the Asia-Pacific region and beyond."
Synergy effects in decarbonization and autonomy
A significant increase in competitiveness in Japan and Asia is to be ensured in the areas of self-driving trucks and the electrification of vehicles with battery or hydrogen storage. Daimler and Toyota see further development opportunities in the fields of connectivity and car sharing. The overarching topics are local COâ‚‚ neutrality and logistics efficiency.
In order to strengthen the cooperation between Fuso and Hino, it was agreed that Daimler Truck and Toyota would each hold a quarter of the shares in their wholly-owned holding company. The holding company will be listed on the Prime Market of the Tokyo Stock Exchange. Karl Deppen is to become CEO of the holding company, which will be headquartered in Tokyo. He is currently a member of the Board of Management of Daimler Truck and is responsible for the Asia region with China, India and Japan as well as the Fuso, BharatBenz and Rizon brands.
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The companies involved intend to announce the name of the new holding company and the nature of the cooperation in the coming months. Committees, shareholders and authorities have not yet approved the project. The holding company is scheduled to start operating in April 2026.
(fpi)